Walgreens Balance Rewards for healthy choices Participants Losing Weight, More Adherent to Medications, Studies Show | Business Wire

DEERFIELD, Ill.–(BUSINESS WIRE)–Walgreens Balance Rewards for healthy choices® (BRhc) program, which

awards loyalty points for healthy behaviors and activities, is helping

members lose weight and driving better medication adherence among

participants with hypertension and/or diabetes, according to a new white

paper and outcomes data the company released today. The white paper can

be found at: www.walgreens.com/balancerewardsoutcomes.

The data, from a series of related Walgreens studiesi,ii

conducted on BRhc participants throughout 2014, shows:

  • Active members who tracked weight measurements lost an average of 3.3

    pounds, with more than one-in-four participants (27.2 percent)

    losing six pounds or more. Nearly 17 percent (16.5 percent) lost

    over 10 pounds. In addition, those who also logged at least one mile

    of steps per day lost an average of 3.7 pounds.

  • New BRhc participants taking diabetes medications who also tracked

    blood glucose levels demonstrated 5.4 percentage points higher

    adherence, while participantswhologged steps for

    walking and running demonstrated 7.9 percentage points higher

    adherence.

  • New BRhc participants taking antihypertension medications who also

    tracked blood pressure levels demonstrated 2.6 percentage points

    higher adherence, while participants who logged steps for walking

    and running demonstrated 2.4 percentage points higher adherence.

“These exciting results demonstrate how an easy to use, wellness program

that integrates incentives, like Balance Rewards for healthy choices,

drives engagement and positive behavioral change – this creates a more

enjoyable experience for participants that ultimately leads to better

health outcomes,” said Harry Leider, M.D., chief medical officer,

Walgreens. “The results also underscore the program’s value for health

plans, employers and other payers. It’s a big step toward reducing

health care costs when you can effectively promote more active

lifestyles among members in a cost-effective manner.”

Additional and more detailed findings from the studies include:

Weight loss

  • Of 100,069 active participants examined, 45.8 percent tracked

    activities and 6.2 percent tracked weight measurements.

    • Participants who logged at least one mile of steps per day lost an

      average of 3.7 pounds.

Diabetes medication adherence

  • Among 1,855 participants who filled at least one oral diabetes

    medication, participants who tracked blood glucose levels were 82.9

    percent adherent as opposed to 77.5 percent for those who didn't.

    • In the same sample group, participants who logged more than one

      mile of steps per day were 86.4 percent adherent as opposed to

      78.5 percent for those who didn't.

Antihypertension medication adherence

  • Among 4,943 new participants who filled at least one antihypertension

    medication, participants who tracked blood pressure levels were 81.7

    percent adherent, as opposed to 79.1 percent for those who didn't.

    • In the same sample group, participants who logged more than one

      mile of steps per day were 81.5 percent adherent as opposed to

      79.1 percent for those who didn't.

New Partner Marketplace Connects Users to Wearables and Apps Synched

to BRhc

As of April, 2015, more than 250,000 devices are connected to BRhc.

over 800,000 users have accessed the program. To help these and other

customers more conveniently find and access apps and wearable devices

that link with BRhc, Walgreens recently launched the Walgreens Partner

Marketplace, online at: https://www.walgreens.com/steps/appmarket.jsp.

“We want our customers to enjoy a seamless and convenient user

experience. Bringing this selection of connected devices together in

one easy to find portal furthers that goal,” said Adam Pellegrini,

Walgreens divisional vice president of digital health. “Our BRhc

partners share our vision of encouraging healthy lifestyles and

behaviors. As we approach 1 million customers enrolled in BRhc, we’ll

continue to find innovative ways to bring the program to more people

through more channels.”

BRhc was first launched in September 2012 to reward Walgreens customers

for making healthy choices and for taking part in tracking activities

and biometrics such as walking, running, cycling, body weight and sleep.

In April 2014, the program expanded to offer members points for

connecting biometric devices and tracking both blood glucose and blood

pressure.

Featured Sponsor

Novo Nordisk, a global healthcare company with more than 90 years of

innovation and leadership in diabetes care, is a featured sponsor of the

diabetes category on the Partner Marketplace, which features a link to

its free personalized diabetes support program, Cornerstones4Care.

The website provides access to the Diabetes Health Coach, which offers

an online customized learning and action plan to help patients build the

habits and skills they need to manage their diabetes – step by step, as

well as outbound calls from a Certified Diabetes Educator for patients

with type 2 diabetes starting a Novo Nordisk product. The site also

offers easy-to-use tools, reminders and progress trackers – empowering

patients to manage their diabetes their way.

About Walgreens

Walgreens (www.walgreens.com),

the nation’s largest drugstore chain, constitutes the Retail Pharmacy

USA Division of Walgreens Boots Alliance, Inc. (Nasdaq: WBA), the first

global pharmacy-led, health and wellbeing enterprise. More than 8

million customers interact with Walgreens each day in communities across

America, using the most convenient, multichannel access to consumer

goods and services and trusted, cost-effective pharmacy, health and

wellness services and advice. Walgreens operates 8,232 drugstores with a

presence in all 50 states, the District of Columbia, Puerto Rico and the

U.S. Virgin Islands. Walgreens digital business includes Walgreens.com,

drugstore.com, Beauty.com, SkinStore.com and VisionDirect.com. Walgreens

also manages more than 400 Healthcare Clinic and provider practice

locations around the country.

i Taitel M, Jiang J, Akinbosoye O, Orr G. The relationship

between online activity and biometric tracking and medication adherence

among members with diabetes. Poster presented at: 75th Scientific

Sessions (2015) of the American Diabetes Association. June 5-9, 2015.

Boston, MA.

ii Taitel M, Jiang J, Akinbosoye O, Orr G. The relationship

between online activity and biometric tracking and medication adherence

among members with hypertension. Poster presented at: 36th Annual

Meeting &. Scientific Sessions of the Society for Behavioral Medicine.

April 22-25, 2015. San Antonio, TX.

Walgreens
Jim Cohn, 847-315-2950
http://news.walgreens.com
@WalgreensNews
facebook.com/Walgreens