Regal Entertainment Group Adds Healthy Menu Options with GoPicnic Meals | Business Wire

KNOXVILLE, Tenn.–(BUSINESS WIRE)–Regal Entertainment Group (NYSE: RGC), a leading motion picture

exhibitor owning and operating the largest theater circuit in the United

States, announced that four healthy ready-to-eat meals from GoPicnic

Brands Inc. will be available in more than 500 Regal Entertainment Group

locations nationwide beginning in April. These prepackaged, nutritious

and flavorful menu choices offer a satisfying addition to current

concession offerings.

“Regal constantly tests new menu items and listens to our guests. We

found a significant number of moviegoers who sampled the gluten-free,

lower-calorie GoPicnic meals were pleased to see this option available

and would be interested in purchasing it again on their next visit,”

stated Rob Del Moro, Chief Purchasing Officer at Regal Entertainment

Group.

GoPicnic meals were created with the consumers’ health, diet and

lifestyle in mind. For a busy professional, a hungry kid or a moviegoer

in search of a hearty snack, GoPicnic has the solution with satisfying

ready-to-eat meals. All GoPicnic meals are nutritionally balanced.

contain five individually wrapped food items that can be eaten together

or enjoyed one-by-one. Each of the four GoPicnic meals Regal will offer

are gluten-free, with 400 calories or less. No artificial colors or

flavors, trans fats, high-fructose corn syrup. Added MSG.

Julie Stamberger, CEO and president of GoPicnic Brands, says that this

is great news for health-conscious consumers. “This is truly a

blockbuster development,” said Stamberger. “Regal Entertainment Group,

the largest motion picture exhibitor in the United States, had the

foresight to recognize that many consumers are looking for healthier

options when they snack, as well as food that fits with their individual

dietary requirements. GoPicnic meals satisfy these needs – and taste

great!”

GoPicnic is represented in the U.S. theater market via its exclusive

sales and distribution agreement with Cinema Scene Marketing (www.cinemascenemarketing.com).

Headquartered in Overland Park, Kan., Cinema Scene is an industry leader

in bringing promotional campaigns, packaging products and digital

signage solutions to the U.S. exhibition market.

Featured GoPicnic menu options at Regal Cinemas, United Artists and

Edwards Theatres include:

Turkey

Stick & Crunch (Gluten-Free): A balanced meal featuring an Old

Wisconsin Turkey Snack Stick, popchips Barbecue Potato Chips, Enjoy

Life® Mountain Mambo® Seed &. Fruit Mix, Sweet Perry Orchards™ 100% Fruit

Peel-A-Part. A Professor Zim Zam’s Extraordinary Sweets™ Dark

Chocolate with Rice Crisps. Only 300 calories, with 8g protein and 3g

fiber.

Hummus

& Crackers (All-Natural, Gluten-Free, Vegan and Kosher): A

balanced meal featuring Wild Garden Hummus Dip, Crunchmaster Multi-Seed

Crackers, Sweet Perry Orchards™ Baja Blend™ Fruit &. Nut Mix, Sweet Perry

Orchards™ Power Play™ Tasty Seed Blend. A Professor Zim Zam’s

Extraordinary Sweets™ Dark Chocolate with Sea Salt. Only 380 calories,

with 19g protein and 7g fiber.

Turkey

Pepperoni & Cheese (Gluten-Free): A balanced meal featuring

Bridgford Turkey Pepperoni Slices, Crunchmaster Multi-Seed Crackers,

Copper Cowbell Asiago Gourmet Cheese Spread, Sweet Perry Orchards™ Tangy

Tango™ Cranberries &. Pineapple and Brown &. Haley Almond Roca

Buttercrunch Toffee. Only 290 calories, with 12g protein and 2g fiber.

Black

Bean Dip & Plantain Chips (All-Natural, Gluten-Free,

Vegan) GoPicnic Garden Black Bean Dip, Sweet Perry Orchards™Crispy

Roasted Plantain Chips, Sweet Perry Orchards™Ginger Zip Fruit &. Nut Mix,

Seapoint Farms Energy Packed Edamame Seed Blend, and a Professor Zim

Zam’s Extraordinary Sweets™ Orange Infused Dark Chocolate for dessert.

Only 360 calories, with 13g protein and 8g fiber.

About GoPicnic® Brands Inc.:

GoPicnic® Brands Inc., founded in 2006 by Julia Stamberger and

headquartered in Chicago, Illinois, is the pioneer and leader in

nutritionally balanced, portable and delicious ready-to-eat

meals that have the added convenience of being shelf-stable with no

refrigeration or preparation required. GoPicnic Brands also develops

unique food brands including Sweet Perry Orchards, Copper Cowbell and

Professor Zim Zam’s Extraordinary Sweets. GoPicnic meals and branded

products are growing rapidly across retailers nationwide including

grocery, mass market, convenience stores, newsstands, hotels and

colleges and universities.

GoPicnic Concept Labs is a sister company to GoPicnic Brands Inc. and

specializes in innovative custom meal solutions for airline travelers,

athletes, event planners and other markets where tasty food solutions

are desired. GoPicnic Concept Labs’ food brokerage, GP Emporium,

represents more than 50 top quality manufacturers of tasty and

innovative products including great options for a la carte and tray

set-ups along with foodservice solutions. For information about GoPicnic

Brands Inc. and GP Concept Labs, Inc., email [email protected]

or call 773.328.2490. Join GoPicnic

on Facebook and follow GoPicnic on Twitter.

About Regal Entertainment Group:

Regal Entertainment Group (NYSE: RGC) operates the largest and most

geographically diverse theater circuit in the United States, consisting

of 6,862 screens in 538 locations in 38 states and the District of

Columbia as of February 21, 2013. The Company operates theaters in 43 of

the top 50 U.S. designated market areas. We believe that the size, reach

and quality of the Company’s theater circuit not only provide its

patrons with a convenient and enjoyable movie-going experience. Is

also an exceptional platform to realize economies of scale in theater

operations. Additional information is available on the Company’s Web

site at www.REGmovies.com.

Suggested Tags: GoPicnic, Regal Entertainment Group, Cinema Scene

Marketing, Julia Stamberger, gluten-free, movie theater, cinema,

ready-to-eat, meals

Tweet This: More healthy choices @RegalMovies including #glutenfree,

#vegan, #vegetarian &. #kosher @GoPicnic ready-to-eat meals.

Russ Nunley
Regal Entertainment Group
865.925.9539
[email protected]
or
Lauren Russ
Connect Communications, Inc.
773.868.0966
[email protected]
or
Jamie Siegel
GoPicnic Brands
773.328.2490
[email protected]