Global Health and Wellness Food Market 2018-2022 | Adoption of Healthy Eating Habits to Boost Demand | Technavio | Business Wire


analysts forecast the global health and wellness food market to grow at

a CAGR of around 6% during the forecast period, according to

their latest market research report. However, the growth momentum of the

market is expected to accelerate due to a decline in the year-over-year


The digital presence of health and wellness food products is one of the

major trends being witnessed in the global

health and wellness food market 2018-2022. Health and wellness

food companies are increasingly adopting online platforms for selling

their food products in different regions. Such platforms also help

consumers save time as they reduce the need to visit a physical store

and enables companies to connect directly with customers.

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According to Technavio analysts, one of the key factors contributing to

the growth of the global health and wellness food market is the

increasing adoption of healthy eating habits:

Global health and wellness food market:

Increasing adoption of healthy eating habits

Globally people are gradually adopting healthy and active lifestyles and

changing their eating habits by consuming unprocessed and whole grain

food and including a diet with varied and balanced nutrition. Lack of

nutrition can lead to several diseases such as coronary heart disease,

stroke, hypertension, obesity, type 2 diabetes, osteoporosis,

gallbladder disease, dementia. Nutritional anemias.

According to a senior analyst at Technavio for research on life science

research tools, “People have realized the importance of a balanced

diet and regular physical activity. Healthy nutritional diets have been

linked with emotional, physical. Cognitive health. Their lack can

lead to poor health and various lifestyle-related diseases.”

Global health and wellness food market:

Segmentation analysis

The global health and wellness food market research report provides

market segmentation by product (functional food, naturally health food,

better-for-you (BFY) food, food intolerance products. Organic food),

and by region (the Americas, EMEA. APAC). It provides an in-depth

analysis of the prominent factors influencing the market, including

drivers, opportunities, trends. Industry-specific challenges.

In 2017, the naturally health food segment held the largest share of the

market, accounting for over 36% of it. The growth in the segment can be

attributed to the rising adoption of natural and organic food over

processed and chemicals laced food.

In terms of geography, the Americas held the largest share of the market

in 2017, accounting for close to 38% share. It was followed by EMEA and

APAC respectively. This growth in the Americas can be due to the

technological advances in the food and beverage industry.

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Some of the key topics covered in the report include:

Market Landscape

  • Market ecosystem

  • Market characteristics

  • Market segmentation analysis

Market Sizing

  • Market sizing

  • Market size and forecast

Five Forces Analysis

Market Segmentation

Geographical Segmentation

  • Regional comparison

  • Key leading countries

Market Drivers

Market Challenges

Market Trends

Vendor Landscape

  • Vendors covered

  • Vendor classification

  • Market positioning of vendors

  • Competitive scenario

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