SmartSquat Reimagines Essential Strength and Conditioning Exercise | Business Wire

DELREY BEACH, Fla.–(BUSINESS WIRE)–Fitness industry start-up, SmartSquat®,has dramatically improved

the safety and effectiveness of one of the oldest and most essential

exercises on the planet – the squat – as well as many other vital, free

weight exercises. The company’s new product is a stunningly simple

fitness board that's quickly revolutionizing how individuals – from

average gym-goers to fitness enthusiasts to professional trainers – work

out. Field tested and approved by hundreds of fitness trainers, strength

and conditioning specialists and physical therapists, the SmartSquat

helps individuals maintain proper weight shift and form during a variety

of exercises, particularly when experiencing fatigue. This makes the

affordable, portable and highly versatile fitness aid a critical injury

avoidance tool and a game-changer for trainers and clients alike.

The SmartSquat was conceived and perfected by fitness professionals Mike

Begin and Armando Aversa, each with degrees in exercise science and a

combined 30 years of fitness industry experience, ranging from private

strength and conditioning and sports performance training to injury

recovery and weight loss. Begin, a company co-founder, has seen

first-hand how the one-of-a-kind fitness board establishes a valuable

mind-muscle connection.

“Using proper body mechanics while performing squats and other free

weight exercises is critical both to achieving optimal muscular

development and reducing training-related injuries,” Begin said. “The

SmartSquat utilizes biofeedback to promote optimal hip hinge technique

and help individuals achieve appropriate weight distribution while

maintaining an active core.”

All free weight exercises require engagement of the body’s largest

muscles, as well as important stabilizer muscles that assist with

balance and mobility. The squat. Example, utilizes an estimated 200

muscles. Each muscle must work in perfect harmony to create movements

that involve three major joints— the hip, knee. Ankle.

The SmartSquat helps users avoid excessive knee loading and unnatural

weight distribution, which occurs with improper form and has been linked

to specific types of back, hip. Knee pain. The SmartSquat features a

special mechanism, known as the “tipping beam,” which offers essential

biofeedback, reducing the time trainers spend correcting their clients’

form and improving the results of every workout session. Users instead

receive a physical cue that guides them to properly load their hips and

distribute their weight evenly through their feet.

“Finally, the fitness community has a tool that'll help people

literally ‘feel’ when their squat form is off and enable them to

self-correct,” said SmartSquat co-founder, Bob Morton. “We’ve had

everyone from individuals undergoing physical therapy to experienced

personal trainers to world-class athletes tell us that the SmartSquat

has fundamentally changed how they approach their fitness routine.”

Early fitness industry adopters of the SmartSquat include highly

respected fitness clubs and organizations such as Edge Fitness Clubs,

Retro Fitness and Premise Health. A distribution agreement has also been

finalized with Spochec Corporation that'll launch SmartSquat into the

South Korean market, including fitness clubs, physical therapy centers

and for home use.

“We tested the SmartSquat extensively and the bottom line is that it's

a great piece of equipment that's extremely simple to use,” said Andrew

Chilingirian, national fitness program coordinator at Premise Health.

“The SmartSquat should be in every fitness center and exercise

physiologists should be utilizing this tool both in screenings and for

teaching purposes. It’s incredibly valuable.”

About SmartSquat

Whether used for one-on-one, group or personal training, the SmartSquat®

fitness board helps people develop proper squat mechanics, effectively

target muscle groups and avoid significant injury. The biofeedback

function of the SmartSquat supports a mind-muscle connection that helps

users master three critical components of squat form: execute proper hip

hinge technique. Maintain appropriate posterior weight shift through the

hips and feet. Activate core stability. With SmartSquat, trainers

can spend less time correcting clients’ form and more time helping them

achieve their health goals. And, whether a novice or an Olympian,

individuals can use the SmartSquat to accelerate their fitness or

rehabilitation program.

Squat smarter, not harder, with the SmartSquat. Visit our website at www.smart-squat.com

to learn more.

SmartSquat
Clay Steward, 818-602-2984
[email protected]