Nautilus, Inc. Shows School Spirit with Limited Edition Collegiate Bowflex Max Trainer® Product Line | Business Wire

VANCOUVER, Wash.–(BUSINESS WIRE)–Nautilus, Inc. (NYSE:NLS), a leader in innovative fitness equipment,

today announced a new limited edition collegiate-branded Bowflex Max

Trainer® M5 product line for University of Florida®, University of

Michigan and Florida State University. Launching just in time for

college football season, the branded machines feature each university’s

colors, logos and mascots.

“These officially licensed cardio machines give us the opportunity to

reach a new audience – a passionate fan base who's dedicated to showing

their school pride – and gauge their response to this speciality product

offering,” said Brian Pope, Vice President and General Manager Direct at

Nautilus, Inc. “Regardless of where fans are in their fitness journey,

the Max Trainer is an effective solution for all skill levels, from

experienced athletes to those just starting out. Max offers a convenient

way for people to stay healthy while showing their school spirit.”

The Bowflex Max Trainer M5 combines the movements of an elliptical and

stair stepper for a one-of-a-kind cardio workout. The 14-minute interval

workout burns up to 2.5 times the calories of a traditional cardio

machine. Users can set, track. Monitor progress with the free Max

Trainer app, available for iOS and Android phones. The Max Trainer comes

equipped with enhanced Bluetooth® connectivity so users can sync their

workout results with a mobile device and other popular apps.

Priced at $1,599, the collegiate-branded Bowflex Max Trainer M5 cardio

machines are available now for preorder direct from

while supplies last. In September 2017, the machines will also be

available in select Dick’s Sporting Goods stores in Tallahassee and

Gainesville, Fla. and Ann Arbour, Mich.

For more information and to preorder a collegiate-branded Max Trainer,



About Nautilus, Inc.

Headquartered in Vancouver, Wash., Nautilus, Inc. (NYSE: NLS) is a

global fitness solutions company that believes everyone deserves a fit

and healthy life. With a brand portfolio including Bowflex®, Nautilus®,

Octane Fitness®, Schwinn® and Universal®, Nautilus, Inc. develops

innovative products to support healthy living through direct and retail

channels as well as in commercial channels with Octane Fitness® products.

Nautilus, Inc.
Erin Griffin, 360-859-5863
[email protected]
The Hoffman Agency
Carey Kerns, 503-754-7975
[email protected]
Investor Relations:
John Mills, 646-277-1254
[email protected]